Monday 30 September 2013

Know about Unitel Direct’s user experience

User Experience is sometimes described as the Holy Grail of digital commerce. It is critical in today’s internet age. More so because the loyalty and patience level of customers are ever shrinking. Customers are now using different forms of devices to access the net. They may use tablets, pads, smartphones, laptops, android phones or PCs. This has given birth to technologies like responsive design to make sure that the end user experience is uniform across access devices. But irrespective of technologies, devices and infrastructure the issue at the core is a delightful user experience. This can seriously impact a company’s digital fortune.

Most digitally smart organizations now measure their user satisfaction. They can use social media or third party neutral forums to accomplish this. That points out the company’s strengths and weaknesses. Many companies also benchmark market leaders to see how they are performing compared to them. Such kind of benchmarking helps to identify areas of immediate improvement and sources of competitive differentiation. Some companies even rope in experts or industry stalwarts to do a specific study of a benchmarked competitor. But in case you need to know about Unitel Direct, then you don’t have to do much. Just go through any Unitel Direct Review available online.

As a matter of fact, you can get a collection of Unitel Direct reviews to do a comparative analysis of its services with other companies. Such a study is most effective when we are clear about the key performing indices (KPI) and critical success factors (CSF) of the UK business broadband industry. Knowing that will help us to identify the parameters on which we seek input. Let us assume that Infrastructure Uptime is a KPI and CSF for this market. We will collate the overall Infrastructure Uptime from the Unitel Direct reviews. We can follow this up with an expert Unitel Direct review to find out the cause and effect. This will give us a clear path forward regarding strategy and execution.

Wednesday 25 September 2013

The Latest Trends in SEO Content Writing

The terminology, Search Engine Optimization, is better known around the world by its abbreviation – SEO. It is – as a matter of fact – the most magical, yet obscure – as a technology that has come into existence till date. However, the factor of obscurity – as such – cannot, under any circumstance, undermine its colossal contribution to the world of business and trade. In order to define its contribution made to the global society, SEO is the very technology that provides results to queries, which are entered into the popular Search Engines, through search strings.

SEO and Content Writing

However, tremendous popularity of this service has brought in its inevitable elements of adversities.  This business has become unbelievably competitive, as well as demanding, around the globe. As an SEO professional, one has to keep abreast with the latest Panda and Penguin updates, almost incessantly. Interestingly, implementing successful SEO strategies is not just all about updating oneself with the latest Panda and Penguin updates. The aspect of Content Writing also plays a crucial role in this business. All the innovative and ground-breaking SEO strategies can only be implemented when there is quality content in one’s hand. Google – the most popular Search Engine around the world – is very particular in defining its benchmark for quality content.

Benchmarks for high quality content

• Content has to be – most importantly – absolutely plagiarism free. Any duplicate content, copied and pasted from any other relevant website, is totally unacceptable in the contemporary times.

• Moreover, content has to informative. That is, repeating the same set of points over and over again, using different approaches to sentence making is not appreciated. SEO Content writers – as such – have to undergo in-depth researches, while writing on even the easiest topic under the sun.
 
These latest trends have – in fact – redefined the aspect of SEO services to a large extent.